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LEGOLAND Florida Debuts North America's First Virtual Reality Roller Coaster Adventure #BuiltForKids

WINTER HAVEN, Fla. (March 23, 2018

Brick fans, start your engines! The newest attraction at LEGOLAND® Florida Resort combines roller coaster thrills with virtual reality (VR) technology to put guests in the center of an action-packed road rally where the laws of physics and aerodynamics only loosely apply.

Now open at the multi-day vacation destination, The Great LEGO® Race invites guests into a virtual world where they’re the star of a rollicking race against several LEGO minifigure competitors — all while taking an exciting roller coaster ride.
Wearing optional VR headsets while riding the roller coaster, guests experience the point of view of a LEGO race car driver with action taking place in every direction — up, down, forward, backward and all points in between — in a dazzling environment where everything is made of LEGO bricks.
The wild and wacky race pits guests against a LEGO pirate, wizard, surfer, trendsetter and pharaoh driving brick-built vehicles like a rocket-powered windsur…

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