Plant A Million Trees Via The Web - Mokugift #59

Nerd Stalker interview with co-founder Hans Chung of Mokugift at a recent Failcon conference in San Francisco.

The Mokugift
mission is to foster environmental solidarity by making it easy and rewarding for anyone to fight climate change and by providing the tools to inspire others to do the same. Mokugift makes it possible for concerned citizens, even those lacking access to planting space, to plant real trees for $1 apiece, either for themselves or as gifts to others. Gifting a mokugift tree is similar to sending an e-card, and recipients can display their trees online at Facebook, MySpace, MyYahoo, iGoogle and other popular Web sites. Award-winning nonprofit organizations specializing in agroforestry project—which restore depleted lands and boost the agricultural productivity and incomes of indigenous peoples in some of the poorest parts of the world—plant the actual trees purchased via mokugift.

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