Kevin Rose is SQUARE? Nerd Stalker #67

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Interview with Beth Halel of the red hot startup Square at MacWorld 2010. Start accepting payment cards immediately with Square. No contracts, monthly fees, or hidden costs. Effortlessly manage all the money you take with an easy and intuitive interface.

In February 2009, Jim McKelvey wasn’t able to sell a piece of his glass art because he couldn’t accept a credit card as payment. Even though a majority of payments has moved to plastic cards, accepting payments from cards is still difficult, requiring long applications, expensive hardware, and an overly complex experience. Square was born a few days later right next to the old San Francisco US Mint.

Today the Square team is focused on bringing immediacy, transparency, and approachability to the world of payments: an inherently social interaction each of us participates in daily. We’re starting with a limited beta and rolling out to everyone in early 2010.

Square is backed by Khosla Ventures and a team of angels.

Square, Inc. has offices in San Francisco (Product & Engineering), Saint Louis (Operations), and New York City (Risk & Partnerships).

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