Social TIme Takes On the Battle of the Social Photo Giants
In the next episode of Social Time, our social guys Greg Viloria (@SocialGreg) and Sean Charles (@SocialMediaSean) take on the Social Photo Giants. In this episode, they compare the social photo giants - Instagram, Facebook, Twitter and Pinterest. What's your favorite?
Instagram was no slouch this past year. In the same period, Instagram’s share of the social market increased: July 2011 and July 2012
Instagram Pros: Share Quickly, Filters easy to use, Hashtags
http://www.nerdstalker.com/2012/10/leveraging-pinterest-power.html
http://www.pinterestpower.com/meet-the-authors/
The Pinterest-ization of the e-commerce experience
Pinterest Pros: Photos are linkable to your website, visually appealing UI
Pinterest Cons: Maybe, not so relevant for non eCommerce brands
Who is the winner and why in the comments or on twitter
What’s new with Instagram: Web Profiles
Some Stats to Consider:
Instagram was no slouch this past year. In the same period, Instagram’s share of the social market increased: July 2011 and July 2012
- 17,319 percent in North America
- 8,121 percent in Singapore
- 2,028 percent in the UK
- 843 percent in New Zealand
- 362 percent in Australia
- Instagram #13 in iTunes top free Canada
Instagram Pros: Share Quickly, Filters easy to use, Hashtags
Instabram Cons: You can't link to Instagram photos, Facebook Ownership?
Recently new with FB: iOS app allows multiple photo upload, Photo filtering, New skin makes iPad happy
Some Stats to Consider:
- 250M photos uploaded daily
- 219B photos uploaded
Facebook Pros: Allows filter with camera app, sharing with friends is easy
Facebook Cons: FB owns rights to photos, removed horizontal pre-viewing of photos on new iOS app
What’s new with Twitter: Releasing Instagram-style photo filters, better iPad Interface to view photos on profile
Links from the show:
Instagram CEO "Twitter Photo Filters Don't Scare Me"
Twitter Pros : Great for quick news photos of interest
Twitter Cons : Will not generate primary traffic to website
What’s new with Pinterest - Secret Boards
Some Stats to Consider:
Just how fast has Pinterest grown? Between, Pinterest’s market share rose:- 5,124 percent in North America
- 2,373 percent in Hong Kong
- 1,489 percent in the UK
- 798 percent in Australia
- 643 percent in New Zealand
- Pinterest #31 in canada itunes store
- 4th largest organic traffic driver in the world
Links from the show:
The Book "Pinterest Power"http://www.nerdstalker.com/2012/10/leveraging-pinterest-power.html
http://www.pinterestpower.com/meet-the-authors/
The Pinterest-ization of the e-commerce experience
Pinterest Pros: Photos are linkable to your website, visually appealing UI
Pinterest Cons: Maybe, not so relevant for non eCommerce brands
Who is the winner and why in the comments or on twitter
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