Nerd Stalker

Josh Levy and Andrew Wells of Aspirent discuss steps for Analytical Tools selection By Josh Levy and Andrew Wells Data is quickly becoming a company’s most important assets. To monetize this asset, organizations leverage analytical tools that generate insights in order to gain a competitive edge in the marketplace. One issue that has plagued corporations for years is the lack of standards and methods around their analytical capabilities, one example of which is deciding which analytical tools to build deep competencies around. How can an organization gain efficiencies, reusability, and build deep common skillsets, if each group is using a different analytical tool? To make matters more confusing, analytical tools tend to proliferate within organizations at the intersection of market innovation cycles and underserved business groups. As the market innovates with new functionality, the business sees these new capabilities that provide deeper or faster analytical insi...