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7 Simple Ways To Improve Your Email Marketing Campaigns

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Gabriel Shaoolian , Founder & CEO  of  Blue Fountain Media , Gives Some Suggestions to Build Effective Email Campaigns Only the most effective email marketing campaigns are the ones that are able to capture the interest of users and engage them. To make sure that your brand is spending their time and resources towards initiatives that will garner results, it’s important to keep several key elements in mind as you build your campaigns. Below are 7 email marketing tactics that will help to improve both the open-rate and click-through-rate of your efforts:

GoldMail - Nerd Stalker #19

Tom Hakel CEO of GoldMail speaks to Nerd Stalker, GoldMail demos incredibly well . GoldMail seems to bring together voice mail, visual presentation and email into one simple to use experience. The client side needs nothing more than a flash enabled web browser, and the author uses a windows desktop application to create these slick goldmails. GoldMail has taken an interesting approach to the business, they have conquered the enterprise space and now make the application available to individuals. The challenge I see is that there is no freemium model (to avoid advertising in the experience), instead they choose a monthly subscription approach.

Rudder - Nerd Stalker #12

Nerd Stalker short (3 mins) interview with the CEO of Rudder Nikhil Roy, rudder sends custom financial info to you via email. Rudder is designed to minimize the effort required in managing your money. Whether you pay all your bills systematically from one checking account or have more credit cards than your wallet/ purse can fit, Rudder helps you stay on top of your finances.