COBI's Andreas Freitag Talks About His View of US Urban Bike Culture
Photo Courtesy of COBI
We sat down with COBI America's Andreas Freitag where he discussed the changing urban bicycling culture. In general, the US is still car-first. Andreas comes from a culture where the bike is so utilitarian, just like Japan and other parts of the world. What is making the change in our urban environment - limited space and parking. In startup mecca, San Francisco, we have seen a steady pro-biking commuting culture being driven here driven by limited parking, younger healthy culture and safer routes. Below is a picture from the city's Bicycle Coalition of SF's Market Street bicycle route and counter near the Twitter building. Community is part of culture and the Bicycle Coalition is providing the community aspect of culture building here in San Francisco.
Picture courtesy of Biking Coalition
The question is how tech needs to work with bicycles and be safe. In the following interview, Andreas describes the changing US Urban biking culture. Check it out!
"In Europe cycling is an everyday thing...it is not recreational or performance...it is just a utility...it is what you do...whereas here in the US...it is a special thing...people tend to identify themselves as a "Cyclist"...In Europe everyone is a cyclist"
The state of the US urban bike culture reflects a vibrant fusion of sustainability, fitness, and community. From bustling city streets to dedicated bike lanes, it embodies a shift towards eco-conscious transportation choices and a healthier lifestyle. This evolving culture promotes inclusivity, encouraging diverse communities to embrace cycling as more than just a means of commute but also as a social and cultural movement. As cities invest in infrastructure and biking initiatives, the US urban bike culture continues to flourish, weaving its way into the fabric of daily life and fostering a sense of camaraderie among riders, ultimately steering cities towards greener and more connected futures.
Directed, shot and edited by Hayden Desser Written by Hayden Desser and Colin McAdam Produced, engineered and mixed by Hayden Desser at Skyscraper National Park All instruments by Hayden Desser except saxophone by Liam O'Niell Mastered by Noah Mintz Stream or Download 'Make Believe' here: https://found.ee/HaydenDesserMB Follow Hayden Desser Website: https://wasteyourdaysaway.com Facebook: @haydendessermusic Instagram: @haydendesser Twitter: @haydendesser Youtube: @hardwoodrecords Nothing is really perfect, not nearly, as some stories have people believe Liking one-another is only made harder when these ideas make their way up our sleeves I remember he told me to once think of a lonely old horse standing up on some hill His ribs are all showing, he can't see where he's going and his belly’s all covered in filth, And he just sort of stands there real still. Some folks might want to make believe and give him fake wings and put a horn upon his face And have hi
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